Northwood University specializes in business related degrees and has more than 2,100 students. Northwood's bachelor degree curriculums evolve with the changing business climate. They offer single, double, and/or triple major options in many specialized areas including Accounting; Advertising & Marketing; Entertainment, Sport & Promotion Management; Entrepreneurship, and more.
Advertising & Marketing/Management (Dual Major) - The curriculum provides Marketing's overview of research, promotions, pricing, product development, and sales; along with the specific knowledge of Advertising (creative or research teams and/or account management). The dual major's content reflects Management and provides the graduate with the skills necessary to direct, control, and supervise these functions.
Banking & Finance/Management (Dual Major) - focuses on course work designed to place graduates in financial service industry careers. Specialty areas include securities, banking, insurance, credit, trusts, taxes, and financial advising. Sitting for the Series 7 Exam is encouraged.
Economics, Banking & Finance - combines a strong element of private enterprise advocacy of Economics with knowledge of financial areas of non-financial businesses, banks, and trust departments, and the financial planning/investment industry of the Banking & Finance department. The Economics, Banking and Finance core is enhanced by a strong element of Management training and case study.
International Business/Management (Dual Major) - focuses on the emerging global business environment. International courses include trade, finance, law, marketing, management, culture, world geography, and comparative economic systems. This program includes a foreign language minor.
Management Information Systems/Management (Dual Major) - In a class on managing information systems, you will learn how businesses use information systems to improve operations. You will also learn how to manage various information systems so that the systems best serve the needs of particular industries. You will even study how information systems can improve the way a business is organized.
Marketing/Management (Dual Major) - focuses on the various aspects of the marketing function, including business-to-business marketing, marketing research, integrated marketing, and marketing management. Students develop a marketing plan as a capstone marketing project.
Northwood also offers a Master of Business Administration degree -
- Full-time - The DeVos Full-time MBA program is a dynamic 15-month weekday, daytime curriculum. The curriculum is designed for students with varying levels of professional work experience and from an array of undergraduate disciplines.
- Evening - The Evening MBA program is a 27-month, part-time MBA option with a unique cohort based curriculum developed to meet the needs of individuals with significant professional work experience.
